Auburn police turn to social media to help stop shoplifting
AUBURN (WGME) – The Auburn Police Department has come up with a plan to use its Facebook page to stop the increasing number of shoplifters.
Under this new anti-shoplifting campaign, Auburn police say anyone who shoplifts will be banned from the store and have their mug shot posted on the department’s Facebook and Twitter pages.
Auburn police say they have seen 233 shoplifting cases so far this year, up 84 percent from last year.
Police say Maine’s drug problem and more self-checkout lines have contributed to the increase.
Now, they hope social media can help solve the problem.
“Social media has become such a big part of everyone's lives, the last thing somebody wants to be is on Facebook in a bad light, so by doing that we're hoping it'll be a deterrent to stop people from shoplifting in Auburn,” Deputy Chief Jason Moen said.
Auburn police say the mug shots will be posted weekly with the person's name alongside the total value of the items they stole underneath.